Monday, August 24, 2009

Song Max Store

New York and Beijing designers Elevation Workshop have completed the interior of a clothing store in Beijing, China.

The interior contains raised platforms arranged in an L-shape with dark grey walkways cutting between them.

The designers wanted this division of space to simultaneously evoke a walk-in cupboard, catwalk and stage.

This project is a show room and prototype store for a new women’s clothing brand. It is located within the brand’s design studio and clothing factory, situated close to the entryway and formerly used as a fabrication studio.

The design goal was to respond to the client’s desire to serve the stylish, confident and still feminine career women.

more here.. ..

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